Spreading Ink

Verdin Marketing Ink

Making the Music Last …


SLO Symphony’s Pops by the Sea is more than just a great beach party

Now in its 18th year, the San Luis Obispo Symphony’s end-of-summer beach party Pops by the Sea is a vitally  important fundraiser. As the State of California tightens its belt, the need for music education in the public school system and the larger community is greater than ever.  SLO Symphony steps up to fill that need with no fewer than 11 programs reaching more than 16,000 children and adults every year.

“Ticket sales account for just one third of the cost of bringing music education opportunities and great concerts to our community,” said Symphony Executive Director, Sandi Sigurdson. “The rest comes from donations from generous individuals, grant money, and fundraisers like Pops by the Sea.”

The Music Van, Strings in the Schools, Children’s Concerts, the Youth Symphony, a Musical Petting Zoo, and free dress rehearsals are all funded from events like Pops by the Sea. Scholarships are made available so that no child is denied the chance play an instrument because of the inability to pay.

This year, on Saturday September 6th, beautiful Avila Beach will once again play host to the dazzling talent of the full SLO Symphony orchestra. Maestro Michael Novak will conduct a diverse array of movie scores and then, for the first time in Pops history, he’ll welcome a rock band to the stage⎯The Damon Castillo Band.

“This year, more than ever, we need the support of the whole community for this event,” said Sigurdson. “Because without the Pops, so much of what we do to make the music last throughout the year would not be possible.”

Buy tickets online by logging on to http://www.slosymphony.com  or by calling 543-3533.


August 24, 2009 Posted by | Uncategorized | Leave a comment

End of Summer Outdoor Movie “Hotel for Dogs” Free to Community


The three Rotary Clubs of San Luis Obispo host Community Movie Night

On Labor Day weekend, families are invited to enjoy some end-of-summer fun at the Community Movie Night, hosted by the three San Luis Obispo Rotary Clubs. The event will be held on Saturday, September 5th at the Damon Garcia Sports Fields, starting at 6pm. The featured movie, “Hotel for Dogs,” starts at 8pm. The event is free and the Rotary Concession Stand will be open with movie theater snacks available for purchase. All concessions proceeds will support Rotary International’s PolioPlus program, an effort to eradicate polio in the world. Attendees can bring a picnic, blankets, and low-backed chairs for viewing the movie.

The feature film, “Hotel for Dogs” is a story of a brother and sister who find a furry friend who needs a home but that they aren’t allowed to have a dog. The pair find a home for the dog in an abandoned hotel. Once word gets out, all the stray dogs in the area want to come and stay at the lavish Hotel for Dogs. The local pound begins to question the disappearance of all the stray dogs and the kids have to rely on the help from friends and their imagination to stop the hotel’s secret from being discovered. The film is rated PG.

For more information on the event, please log onto http://www.SLORotaryEvents.org.
Community Movie Night is being hosted by the three clubs in San Luis Obispo: Rotary Club of San Luis Obispo; San Luis Obispo Daybreak; and Rotary Club of San Luis Obispo de Tolosa. The goal is to host a night of fun to bring the community together, and to raise awareness of Rotary.

Rotary is an organization of business and professional leaders worldwide who have united to provide humanitarian service, encourage high ethical standards in all vocations, and help build goodwill and peace. There are approximately 1.2 million Rotary members, who are part of more than 33,000 clubs worldwide. For more information on Rotary, please log onto the Rotary International website at http://www.rotary.org

August 20, 2009 Posted by | Uncategorized | Leave a comment

Women’s Economic Independence is Focus for Seventh Annual Luncheon


Women’s Legacy Fund honors 2009 grant recipients and forwards financial independence for women

The San Luis Obispo County Community Foundation’s Women’s Legacy Fund will hold its 7th Annual Luncheon on Thursday, September 10th from 12 noon – 2 p.m. at the Embassy Suites in San Luis Obispo. Over $8,000 in grant awards will be presented to deserving non-profits for 2009. These include the Community Action Partnership of SLO County to support their North County Self-Sufficiency Project for Women; the Transitional Food & Shelter Program to fund their Emergency Shelter for Medically Disabled Homeless Women; and the Women’s Shelter Program of SLO to address the financial planning and management needs of domestic violence victims.
“The SLOCCF is proud to proclaim the success of the Women’s Legacy Fund in raising the funds to support women from so many walks of life,” said Janice Fong Wolf, Director of Grants and Programs for the Foundation.
This year’s keynote speaker for the luncheon will be Roxanne Carr, co-founder of The Mortgage House and winner of the Tribune’s Businesswoman of the Year Award for 1994. Carr will address the urgent importance of women’s economic independence and her continuing role in assisting women to get there. Space is limited and reservations are due by September 1st, 2009. Attendees may sign up online at www.sloccf.org.
“We are delighted to have Roxanne Carr as this year’s speaker,” said Fong Wolf. “She’s so well known in our community, as both a very successful business woman and as a person committed to helping other women reach their full potential. She’s given a great deal to her community as an advisor to the SLO Housing Trust Fund, the Prado Day Center, and to Cal Poly’s Osher Lifelong Learning Institute. She will have much to impart to our audience this year.”
The Women’s Legacy Fund was established in 2003 to help San Luis Obispo county women and girls to move out of poverty, establish safe relationships, choose healthy behaviors, build communication skills, master non-traditional occupations, and strengthen their physical, emotional, intellectual and financial well-being. To date, The Women’s Legacy Fund has raised nearly $277,000⎯well on the way to its initial goal of $500,000. For more information about the Women’s Legacy Fund, contact the San Luis Obispo County Community Foundation at 543-2323 or log onto http://www.sloccf.org.

August 20, 2009 Posted by | Uncategorized | Leave a comment




Popular Avila Beach Concert to be hosted by Richard Summers and will feature classic movie music

Every Labor Day Weekend the San Luis Obispo Symphony turns a golf course into a concert hall for a family-friendly, community concert event that has become a Central Coast tradition. On Sunday, September 6th, Maestro Michael Nowak and the San Luis Obispo Symphony will present “Pops Goes Hollywood!” the 18th Annual Pops by the Sea concert at the Avila Beach Golf Resort. The first half of the concert will feature film scores both grand and small, from Raiders of the Lost Ark to Gone with the Wind, Mamma Mia to Pirates of the Caribbean and more. In the second half, Pops-lovers are in for a treat when San Luis Obispo’s Damon Castillo Band takes the stage for a set that will include hits such as All I Know, Surrender, Encore and many others, all played by the band with full orchestra accompaniment. This will be the first time the Symphony has ever performed with a rock band! (Visit http://www.damoncastilloband.com for more information about the Damon Castillo Band.)

According to Michael Nowak, “Damon’s music is amazing. The first time I heard the band, I knew they’d be a perfect choice for Pops by the Sea.  I could hear how their music would sound with the orchestra behind it: the lush strings, the big sound of the brass. People are going to love this band and they’re going have a great time at Pops.”

Atascadero resident, long-time community volunteer, talented baritone vocalist and local real estate agent Richard Summers will serve as honorary host of this year’s event.  Mr. Summers will usher the crowd through the activities of the day, including:
•    The Maestro’s traditional Surprise Entrance
•    The Grand Prize Drawing of California Getaways
•    The Maestro’s Baton Auction with auctioneer Gil Stork
•    Awards for best table design, as judged by Central Coast Magazine
•    Pedal to Pops Door Prize Drawing

Bring a beach chair for Lawn Seating and the price is only $15 with a $3 discount for groups of 10 or more OR cyclists can “Pedal to Pops” down the Bob Jones Bike Trail for the same discount. NEW THIS YEAR: Pops will offer several rows of “Gallery” seating, offering a comfortable chair with a great view of the stage, at just $20 per person.  And remember, lawn seating tickets for KIDS 14 & UNDER ARE ALWAYS ABSOLUTELY FREE.  Party Table seating ranges from $25-$80 per person and tickets are available by calling the Symphony office at (805) 543-3533.  Lawn seating tickets are available ON-LINE beginning August 1st at http://www.slosymphony.com and will also be available at ticket outlets and chambers of commerce throughout the Central Coast. A complete list of tickets outlets is available online at http://www.slosymphony.com.

Patrons are welcome to bring a homemade picnic to the event, but are encouraged to purchase a gourmet picnic in advance from McPhee’s Grill Avila Beach. Picnic menus may be viewed and purchased online at http://www.slosymphony.com and will be ready for pick-up at the event. Affordable picnic fare will also be available for purchase at the event, along with fine wine, beer and other beverages. PLEASE REMEMBER: IT IS ILLEGAL TO BRING ALCOHOLIC BEVERAGES INTO THE VENUE. (Bags will be subject to search.)

A very special post-Pops dinner will be served at McPhee’s Grill Avila Beach immediately following the concert at 6:30 pm.  Reservations may be made at (805) 595-4001 or online at http://www.mcphees.com.

August 11, 2009 Posted by | Uncategorized | Leave a comment

Three Generations of Rizzolis Honored with “Spirit of Small Business” Award



Rizzoli’s Automotive selected by Pacific Coast Business Times for annual honor

Staying power, high standards, green practices, and community involvement were among the reasons that Rizzoli’s Automotive was honored with this year’s “Spirit of Small Business” Award from Pacific Coast Business Times (PCBT). With shops in San Luis Obispo and Santa Maria, the family-owned business has been repairing and servicing cars since 1976.

Expected to be featured as this year’s winner in a special July 24th edition of PCBT, Rizzoli’s will also be acknowledged at a “Spirit of Small Business” awards luncheon to be held in August.

“We were completely surprised by this announcement,” said Kay Rizzoli. “It’s such a wonderful acknowledgement of our hard-working staff and the relationships we’ve built over the years.”

Criteria for the award included size (under 100 employees), longevity, demonstrated green practices, and contributions to the community. In addition to its multiple awards for quality from entities such as AAA, Rizzoli’s gives back to the community year-round with ongoing food drives and past partnerships with United Blood Services. Rizzoli’s also offers a “Go Green” package to customers to promote greener practices for staff and patrons alike.

“My grandfather Mario, who started our company, would have been so pleased to know about this,” said Kyle Rizzoli. “He always used to tell me that at Rizzoli’s, we fix cars, but we’re really in the people business.”

August 4, 2009 Posted by | Uncategorized | Leave a comment